Client Name: Jewish Family Services of Vancouver Island
Objective: A redesign of the JFSVI logo that is modern and inclusive, while maintaining some of the symbolism of the original logo.
A redesign of the JFSVI website that is aesthetically cohesive, organized, and easy to navigate.
Design Approach: The logo uses a streamlined, stylized version of the original hamsa symbol. Through colour and line, the image suggests the idea of a menorah, beacon of light, and community support and care. The website uses branded colours throughout, and is designed for ease of use to allow clients and funders alike to find what they are looking for.
